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About us

Advertising in Sentido Común ::

Number of readers

Overall, SENTIDO COMÚN has 10,200 subscribers to its newsletter. On average 4,305 unique visitors click on the site each month, according to Google Analytics.

Of our subscribers, 9,120 receive SENTIDO COMÚN's newsletter directly and 1,080 receive a different daily newsletter that is customized for our clients under our sponsored service product.

On average, 70% of those who receive SENTIDO COMÚN's newsletter open it to read our content.

We also have 8,560 additional weekly readers who receive a customized newsletter under our weekly or monthly sponsored service product.

Adding together all our subscribers, we receive more than 20,000 visits a month.

Advertising Options

To accommodate different advertising budgets, SENTIDO COMÚN offers six different options for advertisers to promote their products and services. These options may be displayed either on our newsletter, or on our web page, or on both: promotional, horizontal-upper newsletter banner, horizontal newsletter banner, full banner, snapshot banner, interior banner and horizontal banner.

The promotional option appears in both our Monday-to-Friday newsletter and on all of our web pages. The horizontal-upper newsletter banner and the horizontal newsletter banner only show up on our newsletter.

The full banner is a double ad that appears on all of our top stories, as well as on all of our briefs. The snapshot banner is displayed in both the newsletter as well as on our home page. This banner is placed on top of our market snapshot table.

The interior and horizontal banner options appear on all of our top stories and briefs.

For any questions on how to advertise on SENTIDO COMÚN, please contact us at +52 (55) 4162-0604.


Promotional

This is an advertisement that appears on the right-hand column of our newsletter and our web pages as illustrated below.

Newsletter promotional

Promotional on our web page

With this ad, one click links the reader to the advertiser's web page. The rates to buy a promotional advertisement are the following:

Duration exhibit* Price**
Three days $369.00
Five days $499.00
Ten days $639.00



* this refers to the number of working days during which Sentido Común appears.
** already include value added tax (VAT).



Upper newsletter banner

This is an advertisement that appears on the upper part of our daily newsletter, to the right of SENTIDO COMÚN's logo. It is a rectangular space that measures 370 pixels by 60 pixels. The ad can be designed as an animated GIF or JPP and it also links the reader to the advertiser's web page.


If a client wants to purchase this space but it is being used by another advertiser, the ad will appear as soon as the previous client's contract expires.

The rates to buy the upper newsletter banner are the following:

Duration exhibit* Price**
Three days $1,190.00
Five days $1,400.00
Ten days $1,700.00



* this refers to the number of working days during which Sentido Común appears
** already include value added tax (VAT)



Horizontal newsletter banner

This ad appears on SENTIDOS COMÚN'S newsletter above the list of our top stories and our market snapshot table. It is a rectangular space that measures 512 pixels by 100 pixels. The ad can be designed as an animated GIF or JPP and it also links the reader to the advertiser's web page.


If a client wants to purchase this space but it is being used by another advertiser, the ad will appear as soon as the previous client's contract expires.

The rates to buy the horizontal newsletter banner are the following:

Duration exhibit* Price**
Three days $3,080.00
Five days $3,630.00
Ten days $4,400.00



* this refers to the number of working days during which Sentido Común appears
** already include value added tax (VAT)



Full banner

This is a rectangular advertisement that measures 468 pixels by 60 pixels. The ad links the reader to the client's web page and it is displayed at the upper right and lower mid section of all of SENTIDO COMÚN's web pages, as shown below:



The rates for the full banner are the following:

Duration exhibit* Price**
Three days $999.00
Five days $1,179.00
Ten days $1,429.00



* this refers to the number of working days during which Sentido Común appears
** already include value added tax (VAT)



Snapshot banner

This is a rectangular ad that comes in two sizes: a small one (190 pixels by 110 pixels) and a big one (300 pixels by 110 pixels). The ad is placed above our market snapshot table. The small image is for the newsletter, while the bigger one is for the home page of SENTIDO COMÚN, as shown below.

Snapshot banner on newsletter



Snapshot banner on home page



Rates for the snapshot banner are:

Duration exhibit* Price**
Three days $719.00
Five days $879.00
Ten days $1,099.00



* this refers to the number of working days during which Sentido Común appears
** already include value added tax (VAT)


Interior banner

This is a rectangular ad space that measures 300 pixels by 250 Pixels. The ad links the reader to the client's web page and it appears in the left-hand column of all of SENTIDO COMÚN's news stories or briefs, as shown below:



Rates for an interior banner are:

Duration exhibit* Price**
Three days $959.00
Five days $1,139.00
Ten days $1,399.00



* this refers to the number of working days during which Sentido Común appears
** already include value added tax (VAT)


Horizontal banner

This is a rectangular ad space that measures 512 pixels by 100 pixels. The add ad links the reader to the client's web page and it is placed above every story or brief published by Sentido Común, as shown below:



Rates for a horizontal banner are:

Duration exhibit* Price**
Three days $1,029.00
Five days $1,209.00
Ten days $1,469.00

BUY HORIZONTAL BANNER



* this refers to the number of working days during which Sentido Común appears
** already include value added tax (VAT)















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